Data

How many realtors have their own website?

We counted 448,267 US real estate agents. One in sixteen has a website on a domain they own — and that number explains a lot about how this market is priced.

Updated September 2026

The count

Every agent-website company quotes the same vague line: most agents don’t have a real website. Nobody publishes the number. So we counted it, from a dataset of 492,523 US real estate agents compiled from brokerage rosters and state license records. Web presence was observable for 448,267 of them.

What they haveAgentsShareWhat it means
No website listed at all400,96889.45%Nothing on their brokerage roster or license record
A page on the brokerage's domain19,7074.40%e.g. yourname.sites.bhgrealestate.com — the brokerage owns it
A website on their own domain27,4376.12%e.g. casasbycarrie.com — theirs, and it survives a move
A social profile used as a website1550.03%A Facebook or Instagram page in the website field
6.1% of US real estate agents have a website on a domain they own. Roughly one in sixteen.

The 4.4% is the interesting part

Almost twenty thousand agents have a web address that looks like a website and isn’t one: yourname.sites.bhgrealestate.com, yourname.kansascityhomes.com, yourname.realtyconnectusa.com. Those are real examples from the dataset. The page exists, it has your headshot on it, and every piece of it belongs to the brokerage — the domain, the design, the listing feed, and any search ranking it slowly earns.

Change brokerages and it stays behind. The client who bookmarked it lands on your replacement. That is a different situation from owning casasbycarrie.com, which moves with you because it is yours.

Why the number is so low

Not indifference — price and friction. The platforms built for this market stack a setup fee on a monthly fee on an IDX add-on, and most won’t quote you without a call first. First-year totals commonly land between roughly $1,000 and $7,000, which is a hard sell against a brokerage profile page that costs nothing. We broke the actual numbers down in what a realtor website costs in 2026.

The result is a market where the product is priced for teams and brokerages, and the several hundred thousand solo agents at the bottom of that table simply go without.

If you’re in the 93.9%

SiteCurb is $39 a month, flat — no setup fee, no IDX fee, no contract, and no call. Six templates, your listings and photos, your own address, and an inquiry form that emails you the moment someone writes. You can build the whole site free and only pay when you publish.

Start your site

Methodology

Counts are from a 492,523-record US agent dataset assembled from public brokerage rosters and state license registers, measured on 3 September 2026. The underlying dataset is the one behind usrealtorlist.com, which publishes agent counts and contact data by state and city.

A website was classified as own domain when the address is a registered domain that is not a brokerage or franchise host, and as brokerage domainwhen it is a subdomain or path on one. Two honest limitations: “no website listed” means none was published on the source where the agent was found, not proof that none exists anywhere; and 44,256 records came from license registers that publish no website field at all, so they are excluded from every percentage above rather than counted as zeroes.

If you want to cite these figures, please link to this page so readers can see the method alongside the number.

Questions people ask

So what share of realtors actually own a website?

6.1% — about one in sixteen. The other 93.9% either have nothing listed (89.4%), a page on their brokerage's domain (4.4%), or a social profile standing in for one (0.03%).

Doesn't my brokerage already give me a website?

Most give you a profile page on their domain, which is a different thing. You don't control the design, you usually can't add your own listings freely, the address contains their brand, and when you change brokerages the page and any search ranking it earned stay behind.

Why do so few agents have one?

Price and friction. The platforms built for agents typically charge a setup fee, a monthly fee and an IDX add-on, and most require a demo call before they'll quote you. First-year totals commonly land between $1,000 and $7,000, which is hard to justify against a brokerage page that costs nothing.

Does a website actually get an agent business?

It's where the referral you already earned goes to check you out. When someone hears your name, they search it — and what they find is either a page you control that shows your listings and your story, or a roster row on someone else's site.

Where do these numbers come from?

A 492,523-agent US dataset compiled from brokerage rosters and state license records. Web presence was observable for 448,267 of them; the rest came from license registers that publish no website field, and are excluded from the percentages.